Sunday, April 03, 2005

Comics Sell Better with Dinosaurs on the Cover

news from me - ARCHIVES

Obituary of Irwin Donenfeld, former managing editor at DC comics and son of founder Harry Donenfeld. Irwin had unique marketing methods and judged comics only by their cover.

I knew a neighbor who made a decent enough living in paperback distribution. He drove around northern California, talked to buyers, and showed them covers of new paperback titles. Covers. No books. No reviews. Maybe Irwin was ahead of his time.

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